Building brands, content, and experiences with intention.

I build and support brands through strategy, content creation, and curated travel experiences — all rooted in clarity, alignment, and long-term growth.

WHAT I DO

For nearly 10 years, I’ve built, scaled, and evolved The Urban Botanist — launching physical products, curating high-end and transformational events, managing R&D, packaging and shipping, ads, and sales — all while growing a brand that feels intentional, trusted, and distinct.

Today, my work spans brand strategy, digital growth, content creation, and curated travel experiences.

Ways to Work Together

Brand & Coaching

Positioning, messaging, and strategic growth for founders and teams ready to scale with clarity and authority.

Content Creation

High-quality, intentional content designed to build visibility, trust, and long-term brand equity.

Travel & Experiences

Curated travel guides and experiences that blend lifestyle, inspiration, and brand storytelling.